Project Name
2024 MAX 1-Day Launch Campaign
ABOUT THIS PROJECT
2024 MAX 1-Day Launch Campaign
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OVERVIEW
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OASYS MAX represents the pinnacle of ACUVUE's contact lens offerings. This new product delivers the ultimate in comfort and performance, thanks to two groundbreaking technologies – OptiBlue ™ to filter blue light and TearStable™ for long wear moisture.
OASYS MAX is strategically positioned to cater to users with higher purchasing power who are seeking a premium, high-quality contact lens solution. The advanced features of OASYS MAX make it an attractive option for discerning consumers looking to elevate their visual experience.
Project Details
✦
OVERVIEW
✦
OASYS MAX represents the pinnacle of ACUVUE's contact lens offerings. This new product delivers the ultimate in comfort and performance, thanks to two groundbreaking technologies – OptiBlue ™ to filter blue light and TearStable™ for long wear moisture.
OASYS MAX is strategically positioned to cater to users with higher purchasing power who are seeking a premium, high-quality contact lens solution. The advanced features of OASYS MAX make it an attractive option for discerning consumers looking to elevate their visual experience.